Knowledge Resources & Publications


Innovative public health messaging on COVID-19 and Indigenous Peoples

February 2021

In early 2021, the National Collaborating Centre for Indigenous Health (NCCIH) presented a four-part virtual series looking at the experiences of First Nations, Inuit and Métis peoples and communities with COVID-19.

Held over four Wednesdays in January (13, 20, and 27) and on February 3, 2021, the series explored themes including: Indigenous governance and self-determination in planning and responding to COVID-19; socio-economic impacts of COVID-19 on the health and well-being of First Nations, Inuit and Métis peoples; data collection on COVID-19 cases in First Nations, Inuit and Métis populations and communities; and innovative public health messaging on COVID-19 and Indigenous Peoples.


Virtual Session 4 — February 3, 2021

This session, Innovative public health messaging on COVID-19 and Indigenous Peoples, brought together expert speakers who work in regional and national Indigenous organizations across Canada, including:

  • Regional Chief Marlene Poitras and Regional Chief Kevin Hart, Assembly of First Nations - Presentation (PDF)

  • Patricia D’Souza, Inuit Tapiriit Kanatami - Presentation (PDF)

  • Dr. Eduardo Vides, Métis National Council (MNC) - Presentation (PDF)

  • Jocelyn Formsma, National Association of Friendship Centres

These presentations focused on the innovative development of community and distinctions-based public health messaging on COVID-19. Regional and national organizations took immediate and on-going actions to develop and share credible public health information on the pandemic. They did this through the development of fact sheets, infographics and videos. The panelists spoke to these knowledge sharing formats and the lessons they learned along the way for demystifying information and reducing stigma around COVID-19.

Watch webinar recording on YouTube

Read program with speakers' biographies (PDF) | Listen to webinar recording on SoundCloud