Social Media Policy

Social Media Policy

The National Collaborating Centre for Indigenous Health (NCCIH) uses social media channels as an alternative method of interacting with our stakeholders. We use social media channels to provide timely, accurate, clear and objective information about our products, activities and events, and to share pertinent information, upcoming events and helpful resources from other organizations on First Nations, Inuit and Métis peoples’ health and well-being. This policy explains the rationale and protocols for the NCCIH’s participation in social media accounts and channels, such as Facebook, Twitter, Google+, Linkedin, Vimeo, YouTube, SoundCloud, Pinterest, and ISSUU.

The NCCIH’s communication in social media channels is updated and monitored regularly during office hours between 8:30 am and 4:30 pm (Pacific Standard time). We may also occasionally repeat content from other users, or decide to ‘follow’, ‘friend’ or ‘subscribe’ to other social media accounts; however, this should not be taken as an indication that we endorse the perspectives of these users.

The NCCIH reserves the right to review, moderate or remove any out-of-date, incorrect, restricted or inappropriate content or take steps to block ‘followers’, ‘friends’, or ‘subscribers’ on any of our social media channels if this content does not follow the general rules of respectful civil discourse or is considered not relevant to the discussion. This includes content that:

  • is contrary to the principles of the Canadian Charter of Rights and Freedoms, including comments that are racist, sexist, homophobic, insulting or threatening;
  • makes serious, unsubstantiated or inaccurate accusations against any person or organization;
  • is not sent by the author or is put forward for advertising purposes;
  • encourages individuals to participate in illegal activity;
  • is intended to promote support for particular political organizations;
  • is incomprehensible or irrelevant; or does not contribute to the flow of the discussion.


At the NCCIH, we value your feedback and contributions about any content we post in our social media channels, where possible. However, we may not be able to reply individually to all the messages received via social media channels. To protect your own privacy and that of others, please do not include any personal information in the body of your comment.



The NCCIH’s social media sites, and all information they contain, are strictly for convenience and informational purposes only. The NCCIH endeavours to provide accurate information collected from a variety of sources for information purposes only, but makes no representations, warranties or guarantees, expressed or implied, about the reliability and accuracy of such information. The links to related websites, resources, or other organizational social media accounts are provided by the NCCIH for convenience only and do not indicate that the NCCIH endorses these. The NCCIH is in no way responsible for the availability of the links or the currency or accuracy of the contents.

The NCCIH social media accounts are not intended to provide comprehensive statements, advice or recommendations, nor offer to sell or buy any product or service. You should seek professional advice and recommendations before acting or committing to act based upon any information provided on or through these social media accounts. The NCCIH and its staff do not accept any liability whatsoever for your use of these social media accounts, nor for any and all information contained on them.

The information and materials on NCCIH social media sites are protected by copyright, trademark and other forms of proprietary rights and are owned or controlled by the NCCIH or the provider of the information. The contents may only be reproduced if not modified, and provided that all copyright and other notices are contained in the content.

The production of the NCCIH social media accounts has been made possible through a financial contribution from the Public Health Agency of Canada. The views expressed herein do not necessarily represent the views of the Public Health Agency of Canada.